The RV industry employs over 680,000 people and represents a $140 billion share in the United States economy.
Experts within the industry predict a 22% to 24% increase in RV shipments in 2024, but what does that mean for the average consumer?
The RV industry continues to grapple with market demands, from the connectivity needs of digital nomads to the timeless desire for a home away from home that feels more flexible than an Airbnb. The newest trends prioritize sustainable materials, seamless technological integrations, and the luxury and style that make a permanent address seem irrelevant.
RVs continue to increase their comfort, convenience, and reliability to score higher marks in versatility than ever.
The Top Four RV Technology Trends
The RV industry saw an uptick in popularity during the pandemic, but as the market cools, here are some of the most popular trends consumers will find at trade shows and in showrooms.
1. Sustainability
Winnebago made considerable strides in electrification with the eRV2, a fully electric platform built on Ford’s popular E-Transit van platform. With over 100 miles of range and enough power to support a week of off-grid living, the eRV2 is one of many examples of the industry’s push to incorporate efficient and sustainable caravaning. Additional trends include improving indoor air quality, incorporating solar panels to reduce carbon footprint, and optimizing showers on the go to consume less water.
2. Customization
Gone are the days of settling for simplistic and dull materials within a small living space. Today’s RVs integrate style and luxury without breaking the bank. From floor plans to custom features and materials, consumers can mix and match options to build an RV that suits their lifestyle and comes in under budget.
3. Connectivity
Off-the-grid living is now negotiable with connected RVs that remain tethered to Wi-Fi networks with hotspots, camera systems, and intelligent automation features. Camera systems protect travelers from much more than backing into a tree, offering a portable security system to monitor the surrounding area. Internet connectivity promotes working from home, while voice-activated and connected devices oversee essential functions.
4. Versatility
Space within an RV can be limited, but manufacturers continue to maximize every square foot to include entertainment spaces beyond the kitchen table. Exterior treatments now include fiberglass paint jobs and decals complementing lightweight and compact designs. Many models now prioritize off-road capabilities with suspension components designed for roughing it.
RVs for Every Generation
Built for adventure and designed with versatility in mind, RVs aren’t just for traveling snowbirds, weekend campers, or wandering hearts. Instead, they’re a vehicle for all generations to explore the world around them without strings attached.